There are some car that were designed to be primarily used for limousine purposes rather than a private car, for example the Soviet GAZ Chiakas and the ZILs were never available for sale for anyone with the money, the same way a Rolls Royce is, they were exclusively for senior government officials, even if a Soviet civilian had the money, he couldn't have one. A Daimler DS420 is different to a Bentley Arnage, although that is a very expensive car it could still be used everyday and for leisure, the Daimler on the other hand is not exactly a car you'd drive yourself. I wonder if the new Rolls Royce Phantom and the Maybach are limousines or just sedans? The Maybach 62 has to be limousine, if you wanted a sporty saloon/sedan, you buy an S-Class instead.